Description

Growth Design – Product Psychology Mastery

Use Psychology ToBuild Better Products. Because “user experience? doesn?t happen on a screen? it?happens in the mind.
The step-by-step system to apply product psychology. In 5 weeks, you?ll apply the right psychological principle to improve any product experience.
Product Psychology Mastery course shows you the psychological frameworks to ethically improve any product feature or growth area (activation, retention, monetization).
After you complete the Product Psychology Mastery course, you?ll be able to:

Turn any experience into something valuable for your users

Know where the customer journey fails and how to solve it
Make smarter (and faster) product decisions

Find better solutions with less trial and errors
Justify your product decisions

And have the convincing vocabulary to back them up

This is what you will get in Product Psychology Mastery
MODULE 1 Understand User Behaviors
With 3 Proven Mental Models?Product Psychology Mastery

How to use storytelling to build user empathy
How to motivate people to act (while staying ethical)
What impacts people?s ability (6 elements that drive action)
Advanced applications of the Psych Framework to better understand user behaviors

MODULE 2?Find The Gaps To Improve Any Experience
Using The B.I.A.S. Framework?Product Psychology Mastery

The B.I.A.S. Framework: 4 fundamental principles of interaction
How to help people see what?s important
How people understand what they see
How to help users get to their goal faster
How people can remember your product experience as something delightful
How to reverse engineer your product and understand what?s wrong with any experience

MODULE 3 Create Delightful Moments
Aligned With Your Business Goals?Product Psychology Mastery

How to find your customer?s most important moments in your experience that will generate your biggest ROI)
Proven techniques to turn an average experience into a delightful one that people love
How to re-order the customer journey to maximize overall psych

MODULE 4 Communicate Product Decisions
To Better Rally Your Team & Stakeholders

Understand how stakeholders think
How to communicate solutions and justify your decisions in a simple way
5 tactics to help you communicate your decisions based on psychology
Make better ethical decisions as a team
How to create humane, ethical and mindful products

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Growth Design – Product Psychology Mastery Download
Name of course: Growth Design – Product Psychology Mastery
Delivery Method:?Instant Download?(Mega)
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