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Welcome to our comprehensive guide to eCommerce & Google Ads. If you’re looking to understand how Google Shopping & Performance Max campaigns work, and how to start selling your products with Google Ads the RIGHT way, then you’ve come to the right place.
In this guide, we’ll cover all you need to know about eCommerce & Google Ads to get you up and running. We’ll start off with Module 1: Everything you need to know about eCommerce & Google Ads including exactly how Google Shopping & Performance Max campaigns work.
In Module 1, we’ll provide an overview of eCommerce & Google Ads and discuss the basics of setting up and running campaigns on the Google Ads platform. We’ll also look at the different types of campaigns available and the differences between them. We’ll also discuss the importance of setting up your campaigns correctly and optimising them for maximum performance.
In Module 2, we’ll focus on how to start selling your products with Google Ads the RIGHT way. We will cover the key elements of a successful campaign, from setting up your account correctly and optimising your campaigns for performance to creating compelling ads and understanding how to measure your performance.
Module 3 is where we get into the real nitty-gritty of eCommerce & Google Ads and discuss my ‘secret’ (well until now 😄) advanced campaign and account structures that I use to build and scale brands to generate millions of dollars in product sales every single year! We’ll look at how to design campaigns to generate the highest returns possible, how to track performance and optimise campaigns for maximum ROI, and how to scale campaigns to grow your profits exponentially over time.
Module 4 is all about building guaranteed sales and profits with this optimisation strategy. We’ll discuss the importance of setting up campaigns in the right way and tracking performance, as well as how to optimise campaigns for maximum returns and use testing and split testing to drive more sales.
In Module 5, we’ll cover the different types of campaigns available and when to use them. We’ll discuss the different types of campaigns available, from search campaigns to display campaigns and shopping campaigns, as well as when to use each one. We’ll also look at how to create compelling ads, understand how to measure performance and optimise campaigns for maximum ROI.
Finally, in Module 6, we’ll look at how to take your campaigns to the ‘moon’ with double digit growth 🚀. We’ll discuss how to set up campaigns and accounts correctly to ensure maximum returns, as well as how to scale campaigns and accounts correctly to generate exponential growth over time.
So, that’s it for our comprehensive guide to eCommerce & Google Ads. We hope that you’ve enjoyed this guide and have gained a better understanding of how to get the most out of Google Ads. Good luck and happy advertising!
