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Hey there, I’m Kevin Meng…
I’m the guy on the left and I’ll never forget the day the idea for this course was born. It was a year ago at the Chiang Mai SEO conference, one of the best SEO conferences in the world.
I was just a writer with a quirky style working in the SEO community (LeadSpring, Convertica, DreamGrow, etc.). Nothing special. But I wanted to learn more about affiliate SEO from the best minds in the business, and a bunch of my past clients were going. So I thought, “why not?”.
I fully expected to walk up to everyone, introduce myself, and get totally ignored.
Except THE EXACT OPPOSITE happened.
People started walking up to me…
“Hey, are you the writer so-and-so was talking about?”
“Man, how much do you charge per word?”
I had 0 clue what was going on. They had the wrong guy.
When I found out why people were coming to me, I was FLOORED:
MY ARTICLES WERE GETTING INSANE RESULTS FOR A CLIENT, AND HE WAS TELLING EVERYONE!
Like triple-the-conversions-type results
Like $7,600-from-one-article-type commissions.
Like $500-PER-DAY-type commissions.
Like massive-orders-and-earnings-boners-type results. Take a look for yourself
I kept telling everyone I met what was happening. After telling about 10 disinterested people, an agency owner said:
“Man, you really should make a course. I’ll pay you for it. I can never get my writers to write quality stuff, and I don’t have the time to train them myself.”
Web Copy Masterclass by Kevin Meng
That’s when it hit me…
What if I mapped out my entire writing process – the same process that generated spikes in engagement, clicks, orders, and commissions – from start to finish, and recorded my finger-licking-good voice talking about it? That could be 100x the value for my clients.
Instead of 1 great article, I’d reveal my PROCESS behind generating a great article so anyone could write hundreds or even thousands of them.
Web Copy Masterclass was born.
I went home and got straight to work…It took me 8 months and as you read this, my dream is now a reality.
50+ videos, dozens of real-life examples, a juicy case study, countless tips based on REAL RESULTS FROM REAL WEBSITES.
Everything you learn in this course is something I’ve done to a real-world article that resulted in WINS. Remember this:
Better articles = More money
So what wins am I talking about?
Better efficiency (No bottlenecks)
More time on page
Lower bounce rate
Better rankings
More sales
More commissions
You name it.
It doesn’t matter if you’re an agency, a solo SEO, or an affiliate empire with dozens of dedicated writers for each site – Better content = more money.
Writing great content is my passion. It’s the lifeblood of every website. It’s your brand voice, your cash cow, your vehicle for better rankings, clicks, and commissions.
Is your website bleeding money?
Better content = more money. That means every piece of bad content = less money.
Your website might be losing blood and you don’t even know it. How so?
An interested buyer clicks to your article and bounces? Congrats, you lost a sale and Google hates you.
A writer sends you a garbage article and you have to rewrite it yourself? You just paid someone to do work that you’re doing anyway.
An SEO client sends a blog back? You just hurt your reputation and wasted hours on something that should have been done right the first time.
If you aren’t prepared to produce quality content, just quit now.
But good content is so hard to find…
Let’s face it, good content, the kind of stuff that hooks, compels, and sells readers is rare.
Every SEO or agency struggles to put out halfway decent stuff at a reasonable price. Half the time, they end up with garbage like this:
The Benefits of Air Purifiers
” If you combine the words “air” and “purify”, it’s quite an easy task to see that an air purifier purifies the air”
I kid you not, I saw that on a real website. Someone PAID MONEY for that. That content will DESTROY your business.
Poor content will DESTROY your engagement, conversions, and sales. And it will eventually ruin your reputation. It’s not a matter of IF but WHEN.
I’m only one man. I can’t write for everyone at once. So why not just add my brain to your content department? And you don’t have to cut my skull open! You just watch videos!
That way, you get my entire library of writing knowledge for the price of one article!
Ladies and gentlemen, SEOs and agencies, people of all ages – BEHOLD!
Web Copy Masterclass. The first copywriting training course was made for SEOs, affiliates, and agencies based on REAL DATA.
