Description

Master YouTube – Matt D’Avella

There’s no better time to start a YouTube channel than right now
The game has changed and anyone (yes, even you!) can create their own platform and share meaningful content with the world.
Hi there,my name isMatt D’Avella
(BUT IF YOU WATCHED THE VIDEO ABOVE, YOU PROBABLY ALREADY KNOW THAT).
I’M A FULL-TIME YOUTUBER, DIRECTOR OF TWO NETFLIX DOCUMENTARIES, AND MY AUDIENCE HAS AN ODD FASCINATION WITH MY BICEPS.
WHEN I STARTED MY YOUTUBE CHANNEL IN 2017, I HAD NO CLUE WHAT I WAS DOING.
Even though I’d been a freelance filmmaker for 8 years, I knew next to nothing about how to use the platform as a creator.
I MEAN…JUST LOOK AT MY VERY FIRST VIDEO

(This got me a whopping 8 subscribers. 6 of them were my siblings)
At the time, I set what felt like an impossible goal of 15,000 subscribers. But I had no roadmap or clear plan how I was going to do that.

Every time I uploaded a video,

I felt like I was posting into a void.
I’d spend hours and hours at the drawing board filming and editing videos, only to get single-digit views. Occasionally, I’d be rewarded with a tiny spike in my subscriber count. But it was quickly followed by a long, long period of stagnated growth.
My ‘strategy’ at the time was to throw a bunch of shit at the wall, just trying to find the tiny sweet spot between what I enjoyed making and what other people wanted to watch.

I experimented with vlogging, interviewing, podcasts, and riffing off the top of my head (yeah…that didn’t go so well).
In between the filming and editing, I compared myself to my favorite creators and I’d think to myself: I’m never going to be that good.
I questioned if I was crazy and deluding myself for thinking I could stop ‘working’ and create my own original videos for a living.
But as I continued to persist with the journey, experimented with new ideas, and focused on telling compelling stories, slowly but surely, I began to see progress.

In 2018, I grew to 50k subscribers within the span of 2 months – a milestone that finally gave me the confidence to go “all-in” on YouTube.
And over the course of 2 years, I’ve managed to build a community of over 3 million subscribers; collab with inspiring creators like Peter McKinnon, Gary Vee, Yes Theory; and most importantly –

create a life where I get to make original videos I really care about.

INTRODUCING Master YouTube
Your roadmap to creating a successful channel with integrity

Launch your channel
Create original videos
Attract your first 1000 true fans and beyond

Master YouTube is designed to help you lay down the foundation you need to create a YouTube channel that’s unique and distinct to you
You won’t find any clickbait tactics or gimmicks that don’t actually teach you how to make good videos.
Instead, you’ll get an inside look into how I operate my channel, my decision-making process when I create a video, and everything I wish I’d known as a brand new creator.