Description

The Accelerated Digital Marketing Course: From Zero To Hero

3 h | Video: AVC (.MP4) 1280×720 30fps | Audio: AAC 44.1KHz 2ch | 323 MB Genre: eLearning | Language: English

What are the requirements?
Passion to help others.
Access to a computer and a microphone.
Ability to take action and make adjustments.
Ability to read the basic tutorials for using various digital marketing and internet marketing tools.
What am I going to get from this course?
Identify what it takes to get started (even on a shoestring budget).
Correctly pick the proper niche (even if you don’t know where to get started).
10 simple ways to create a digital marketing course or offer.
The 2 most powerful ways to create your first, second, or third digital marketing offer (explained in great detail).
What is the target audience?
New and upcoming digital marketers.
New and upcoming internet marketers.
Anyone who would like to get paid for their knowledge, expertise, or passion.

• SECTION 1 – INTRODUCTION TO CUSTOMER EXPERIENCE (CX)

•  – Discover what Customer Experience (CX) and learn about the ‘Customer Life Cycle’ which has three stages: Discover and Shop; Buy and Install; Use and Service. Explore the roadmap of customer interactions with your brand or business
• SECTION 2 – KEY INSIGHTS AND MARKET TRENDS OF CUSTOMER EXPERIENCE (CX) –
• Discover Key Insights and Market Trends of Customer Experience including the Omni-Channel Customer
• Experience, Predictive analytics and Data-driven Insights, Automation for a better CX, Enabling
• Personalization at scale, Social Media, E-Commerce and Voice Commerce, Transparency across Business
• Operations, Aligning CX metrics with true drivers of Customer Value,
• Dedicated CX Roles within Organization, Data Security and Customer Privacy, Self-Service and Empowered Customers
• SECTION 3 – CHALLENGES IN CUSTOMER EXPERIENCE (CX) – Explore the Challenges of Customer
• Experience including Flawed or Limited Collection of Data, Identifying and Prioritizing CX Issues and Opportunities,
• Challenges in Delivering a Consistent Omni-Channel Experience,
• Insufficient Response from Customers, Poor Methods of Capturing Qualitative Data, Connecting Customer Experience and Return-on-Investment (ROI), Organizational Siloes
• , Outdated Documentation, Generating Data-driven Actionable Insights and Delivering Personalization at scale
• SECTION 4 – OPPORTUNITIES FOR INNOVATION IN CUSTOMER EXPERIENCE (CX) – Learn
• about the Opportunities for Innovation in Customer Experience including Make Data-driven Proactive Decisions, Better tools and technologies to manage Customer Experience, Better
• Understanding Customers, Enabling Personalization at scale, Self-Learning Systems and Automated Documentation Updating