Description

Google Advertising 101 – Dimitris Skiadas

Google Advertising 101 – Dimitris Skiadas | 4.36 GB

Start promoting your site with Google advertising through Google Search and Google Display Network. Learn how to build your first campaigns, choose the most effective keywords and compelling ad copy for Google searches, and generate traffic that converts into sales. Youll also get an overview of how Google Analytics works.

Google Advertising 101 is the most complete training course to help you start promoting your online business with Google advertising. Youll learn how to build your first campaigns, choose the most effective keywords and compelling ad copy for Google searches, and generate traffic that converts into sales.

Google AdWords is an online advertising service that enables advertisers to display ads on Google and its partners websites. Google Adwords builds campaigns around keywords. Learn how to build your first campaigns, choose the most effective keywords and compelling ad copy for Google searches and generate traffic that converts into sales.

Google Advertising 101 – Dimitris Skiadas | 4.36 GB

If youre new to Google AdWords or want a better understanding of how it works, then this course is for you. Whether youre new in business, or just new with Google AdWords it is important that you understand the basics of advertising on Google, and how Search and Display Network campaigns work.

Learn to create and optimize Google Search and Google Display Network campaigns that will generate traffic and leads. This course will walk you through the actions required to set up your campaign, understand its stats, optimize it with best practices, and measure the results so you can iterate further on your strategy.