Description

The Tribe Course 2020 by Stu McLaren

Turn What You Already Know, Love And Do Into Recurring Revenue
If you’re looking to create a low stress business that gives you the freedom and stability you want and the steady stream of recurring revenue you need to create the life you love – then reading this letter will be the best decision you can make for your future.
But first, a warning
Recurring revenue (for any business) requires a shift away from old habits. The old way of doing business means you make a sale and hope customers come back again. But chasing new sales every month and hoping customers buy again is stressful and unpredictable.
That’s why I’m thrilled you have an interest in The Tribe Course.
The system I provide helps you serve your audience in a way that eliminates stress. By simply repackaging what you’re already doing and delivering it through an online membership site, you instantly give your business a tremendous amount of stability. This new approach to business allows you to produce high value for your clients while creating dependable, reliable sales for your business…

EVERY SINGLE MONTH

Hi there! I’m Stu
For the last 10 years, I’ve been working intimately with tens of thousands of membership site owners. As the former co-founder of WishList Member the world’s most popular membership platform for WordPress (powering over 60,000+ membership sites) and now co-founder of TRIBE, I’ve been helping membership site owners in virtually every market you can think of.
From photography and calligraphy to dog training, fitness, music, health, meal plans, teacher plans, non-profit, personal development, business development and so many more!
And through it all, I’ve discovered the subtle nuances that make a BIG difference in the success of the sites that thrive

vs. those that sputter.

It’s just as easy to make a recurring sale as it is to make a one-time sale
Here’s a fact: major companies like Adobe, Microsoft, and Apple have made a conscious shift away from selling “boxed software” and instead they now sell monthly memberships or subscriptions. Other companies like Amazon and Google do it too.

SO WHAT IS THE TRIBE?

TRIBE is a six module training program that gives you the clarity and confidence to launch, grow and scale a high 6, 7 and even 8-figure membership site… even if you’re starting from scratch.
I’ve taken over 10 years of working with tens of thousands of membership site owners and I’ve distilled it down into a few key strategies that will make all the difference for you and your business.
And each module is delivered weekly to help you get maximum results.
This is NOT “dump a bunch of info on you and wish you all the best”. We have intentionally designed this learning experience for you.
When you apply the strategies I outline in the program, you’ll have more breathing room in your business, less stress and a lot more time for the people and things that matter.

Your Foundation Strategy

This is all about how to identify who you will serve, what they REALLY want, and how to best serve them with the right type of membership site.
You’ll discover…

The four reasons someone joins any membership site. The REAL reason someone joins a membership is very different than what you’d expect. And when you know this, you can position yourself, your community and what you offer to really stand out. It will give you a HUGE strategic advantage.
The two must-have pieces of research you need to know about your market in order to position your membership as an “I need this” resource vs “maybe I’ll give it a try”. I’ll show you exactly how to find this information and how to use it. Knowing this, members will be MUCH more likely to stay longer – which is what you want because that’s what will give you the opportunity to really serve them and make a lot more money.
The six membership models and how to pick the one that’s right for you. Not every membership model is right for every market. That’s why I’ll walk you through selecting the one that will be the best fit for your market and the type of business you currently have.
The “less stress” membership philosophy. Everything in the Foundation Module is intentionally designed around two core beliefs that I have about membership sites – maximize profitability while minimizing stress. There are a lot of things you can do with a membership site. But one of the most important discoveries I had was if your membership site becomes overwhelming for YOU or your clients, it’s going to struggle. I’ll show you how to make it low stress, profitable and fun.